Designing the Rebrand of a Bank
Posted on - December 22, 2020
Fisher Architecture announced the completion of renovations to Queenstown Bank on Main Street in Chester, Maryland. This 4,345 square foot, single-story bank with brick exterior and circular lobby, is the start of a rebrand for Queenstown Bank branches.
The Fisher team, led by project manager, Timothy Bain, provided design services for the renovation of the front half of the building, including the lobby, lounge, consolation, drive-thru room, viewing area, a manager office, ATM room, bathroom, and janitor room. This included removing most of the interior walls, finishes, and ceiling to replace with a new layout and finishes.
On the exterior, storefront windows were added to provide additional light and a greater sense of openness, as well as pillars and a roof line that is paralleled at the other locations for continuity.
“The client was looking for a firm to spearhead the rebranding for their company and multiple bank locations,” said Sarah Finch, Fisher Architecture interior designer. “They were looking for the brand to be consistent in recognizable elements across all locations.”
“I had a good experience working with the Fisher Architecture team,” said Kevin Cashen, president and CEO, Queenstown Bank. “They did a nice job of refreshing the look and feel of the bank and were mindful to both the traditional customer base and our younger generation of consumers.”